Dick Gussen, Director of Brand, Media & Partnerships at Corendon, says he is not in favour of a shorter consumer fair and a second Trade Day. ‘In fact, Thursday is also a Trade Day, because it is a fact that on the real Trade Day you often have too little time to speak to everyone. But our B2B partners also come on Thursdays, so you have a nice mix between B2B and B2C.’ Gussen looks back positively on the Trade Day.
‘It was a busy day with a nice drink, where we were able to toast a new start of a booking season with our retail partners, among others. The consumer days where a lot busier than last year and our booking desks were busy during the day with customers who also came especially to book. We have also actively encouraged our regular customers to come by. That crowd was a relief compared to last year.’ (Photo: TravMagazine).
