TUI has launched its first-ever international Christmas commercial. The commercial will be shown in cinemas in Belgium and the Netherlands, online, on TUI’s social media channels and in the TUI shops. A little recap: Christmas is coming, so busy times for Santa Claus. Fortunately, he can count on the help of a lot of little helpers: his Christmas elves. But what do the elves do when all the work is done and Santa Claus flies off on his sleigh to deliver all the gifts? In addition to Belgium and the Netherlands, the TUI commercial can also be seen in the other TUI countries, such as the United Kingdom, the Scandinavian countries and Germany. The commercial was developed in collaboration with Leo Burnett, TUI’s international creative agency. The ten fairies that star in the advertisement were designed by award-winning model maker Andy Gent of Arch Model Studio in London. And director Alex Boutell of Rogue Films brought the story to life. No movie night planned soon? Watch the TUI Christmas commercial here . 
